Destinations, venues and events · British Columbia
Automate the parts nobody should do by hand in show week.Spend your people on the minutes guests remember.
For Experience and marketing leads at destinations, venues, attractions and recurring events
You are judged on attendance, on what people spend once they arrive, and on how the whole thing felt. The usual break is that the campaign and the on-site experience are made by different people, so what was promised and what happened are not quite the same thing. We hold both, which means the funnel and the run of show are planned by the same team against the same date.
This page is for you if
- Ticket sales are behind and the date does not move.
- The campaign promises one thing and arriving feels like another.
- Signage, staffing and ticketing get decided in the last week, every year.
- Nobody can say which channel filled the room last season.
What you are really deciding
Who can hold the run of show and the funnel at the same time without dropping either. That is the whole job here: the machinery that fills the room, and the moments that make people come back, planned together instead of handed between two suppliers who never meet.
Strong on brand film, weak on show week is the common failure
Plenty of partners can make a beautiful campaign and then disappear the week it matters, when the real questions are ticket scanning, gate staffing, signage and what happens if it rains. We plan the week and are reachable during it, so the day is not held together by whoever answers their phone.
What you actually get
What you promise and what guests actually walk into, written as one document, so the day matches the ad that sold it.
Clear paths from first interest to confirmed attendance, tested before launch, so you are not debugging checkout during the busiest week.
Reminders, directions, schedule changes and post-visit thank-yous sent without anyone remembering to send them, so your team is on the floor instead of in an inbox.
Attendance by channel and cost per attendee, so next season's budget argument is made with numbers.
How it runs
Fit Check
Fifteen free minutes on the season, the date and the attendance target.
Diagnostic
Two weeks and a written recommendation covering positioning, channel mix and the run of show, done in the quiet weeks so nothing is decided under pressure.
Build
Campaign, ticketing paths and automation built and tested before tickets go on sale.
Show week
We are on call for the week itself, then close the season with a written review of what worked.
Would rather try it yourself first?
If the planning is the part you enjoy and it is only show week you need help with, plan the season yourself with our kit and bring us in for the weeks that are not quiet.
Questions people ask first
Start with fifteen minutes.
A free 15-minute Fit Check, no pitch and no audit, including an honest answer if we are not the right people for this.